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College Cinematography Reel
2024 Charlotte Football Reel
ENGAGE Your Audience
I believe in making an emotional impact with the content that I create to form a stronger bond between a BRAND and their AUDIENCE.
Uniform Reveal
During my time at Charlotte, I filmed and edited our gold uniform reveal. This was a huge reveal to our fanbase and drew national attention gaining hundreds of thousands of views across various platforms!
This video played part in a larger marketing theme of a "gold rush" that also included our social platforms "going gold". This all lead up to our Gold Rush Game vs JMU on August 31. Fans were encouraged to wear gold, and the reveal video helped to generate excitement for the season, and drive exposure for the Charlotte brand.
Areas of Impact
- Specific to football
Recruiting
Offseason Content
Content creation has grown to be a major aspect of recruiting via commitment graphics, videos, visit pictures, etc. Mastering the recruiting environment while capturing content can separate one program from an another in the eyes of a recruit.
Keep your audience engaged throughout the year. Even when the team is not on the field.
Other Sports
Creating a Progressive Storyline
Creating videos allows for the ability to write the story of a team in a way that's best for a program. To do this, I created videos as the season went on, setting the tone for each weeks matchup.